Identify Ideal Clients With Lead Capture Form
What is a definition of an ideal client profile known as ICP Identifying your Ideal client search can begin with lead capture form data to turn leads into clients. I was fortunate to open and run a successful floral and wedding business for over 12 years. When I started, I didn’t know my ideal clients. […]
How to Create Beautiful Floral Proposals Without Spending Hours!
Do you ever wonder what you should include in a floral proposal? Have you considered how much time you spend drafting proposals for potential clients? Is your proposal process efficient, and does it convert into sales? If you ever ask yourself any of those questions, you are in the right place to get the answers you need!
Mental Health and Running a Business
Mental health is often talked about in the context of individuals, but it’s just as important for small business owners. Running a business can be stressful, and it’s easy to let your mental health take a backseat. In fact, if you’re not taking care of your mental health, your physical health will likely suffer too.. […]
How To Photograph & Edit Your Florals (When You’re Not a Photographer)
If you’re a florist, wedding planner, or designer and you’re not a photographer, then you may be struggling with how to photograph your floral designs in an appealing way. In this blog post, we’ll give you some tips on how to photograph and edit your florals so that they look their best. With these tips, […]
How Florists & Photographers Can Support One Another
It’s no secret that florists and photographers are two of the most important vendors at a wedding. After all, the flowers set the mood and tone for the day, while the photographer captures all of the memories that will last a lifetime. But what happens when these two vendors don’t work together as well as […]
Do You Need Formal Training To Be a Florist?
When it comes to floristry, there are two main ways to learn the trade – formally trained or self-taught. Both have their pros and cons, but which one is right for you? Here’s a closer look at both options so you can make the best decision for your career. The Benefits of Floristry Formal […]
13 Must Ask Questions for Wedding Florist Lead Forms
As a florist, you are in the business of making people happy. You take pride in your work and have a passion for creating beautiful arrangements. It’s important to make sure you’re asking the right questions when talking to potential clients. You may be surprised to learn that many people don’t know what they want […]
12 Tips For Florists To Photograph Floral Design Arrangements
Florists, here are 12 photography tips for your floral design arrangements, bouquets, boutonnieres, and other floral work. You know which part should be highlighted and which is seemingly okay or hidden. After all, you took the time to create floral recipes using a floral software recipe tool, creating beautiful designs. Hiring a photographer might work, […]
