The way of arranging flowers, branches, and leaves is considered to be an amazing form of art. The best thing about floral design arrangements is that they are highly versatile. You can add a personal touch to assign meaning as well as emotions to your floral designs. The beauty of flowers and blooms can definitely be complemented with the right arrangement. However, that’s not all! It is equally important to understand the significance of photography in floristry.
The perfect floral arrangement photography can help you capture the beauty of floral design arrangements at their best. In fact, the right shots and photographs can enable florists to showcase their art in the most organic form. It is needless to say that every florist must understand that the perfect blend of photography and floral design arrangements can give rise to magical results. By fusing both forms of art together, you can capture authentic beauty in a stunning fashion. See our founder in action during her florist days taking videos with her iPhone.
Importance of Floral Arrangement Photography
If you are highly passionate about floral arrangements and want to take it to the next level, you need to focus on florist photography. That’s right! By photographing flower arrangements in the right way, the beauty and charm of flowers can be magnified. The unique aspect of floral photography is that you can play the role of a florist and a photographer.
In the digitalized era of the 21st century, you can start taking pictures of your floral design arrangements without relying on a professional photographer. Although you may consider hiring a professional photographer, it may not always be a feasible option. You may face budget-related constraints. Otherwise, the photographer may not be able to capture the underlying theme and essence of your floral arrangements. In order to overcome these obstacles, you must definitely consider taking photographs yourself.
If you are wondering about how to photograph flower arrangements, you do not have to feel intimidated. On the contrary, it can serve as the perfect opportunity to demonstrate the beauty of your floral design arrangements in their finest and purest form. Here are a few top tips and tricks that can help both novices and experienced florists strengthen their flower arrangement photography.
Tip 1 – The Application of Natural Lighting
If you are wondering how to photograph flowers in the most authentic way, you must take advantage of natural lighting. You can go outdoors as there is no better natural lighting than the sun. One more thing to bear in mind is to choose the ideal time during the day when there is good natural lighting.
You can surely capture amazing shots of your flower arrangements after sunrise. Similarly, the natural lighting is also great a few hours before sunset. You can go out during this time of the day to take some of the most captivating pictures of your floral designs. You will definitely be pleased to see the photography results.
However, you must avoid clicking pictures of your floral arrangements during noon. If you take images at this time, the photographs that will be generated may be quite unflattering. If you have no choice but to take photographs during noon, you must certainly consider using appropriate props to filter the bright light.
Bouquet and corsage photographed in natural morning light away from the sunlight.
Tip 2 – Using Clean Camera Lens
Whether you are using a digital camera or the camera of your smartphone, you need to ensure that the lenses are meat and clean. It is one of the simplest yet most effective tricks when it comes to flower arrangement photography.
The presence of dirt or dust can diminish the picture quality. So, even if your floral design arrangement is top-quality, an unclean camera lens may generate inferior photographs. To avoid this issue, you must make sure to clean the camera lens.
For the perfect flower arrangement photography, you can use diverse cleaning aids that are available. However, if your budget is tight, you can utilize a microfibre cloth to wipe the camera lens before taking the photographs. It will certainly do the trick and enhance the quality of your floral arrangement photographs.
Tip 3 – Indoor Photography Setting During Cold Winters
The impact of cold winter days can be quite harsh on floral design arrangements. If you wish to take good shots of your floral designs during winter, you must use an indoor setting. In an indoor setting, you can make the necessary adjustments based on your needs and preferences.
One of the main advantages of an indoor setting, especially during winter, is that it can protect your floral designs. Moreover, you can add appropriate props, such as windows, curtains, etc., so that you can filter out excessive light from the outside.
You can use attractive backgrounds to enhance the charm of your flower arrangement photography. Especially during winders, this approach can help you produce warm and mesmerizing floral images.
Flower bouquets photographed indoors using morning light.
Tip 4 – Taking Photographs at the Scheduled Time
If you wish to take the perfect pictures of your unique flower arrangement, you must schedule a specific time for the same. If your floral arrangement work is completed at night, you can capture the photograph at night. Otherwise, you can choose to take the photograph early in the morning.
If you wish to make the optimum use of natural light, you can take photographs early in the morning. You may start your floral arrangement photography session around six in the morning. During this time, you can capitalize on the warm and cozy lighting along with the airy vibe.
Maintaining a fixed schedule is one of the best practices when it comes to florist photography. It can definitely help you inculcate a sense of discipline that will reflect in your floral arrangement pictures. @Everlasting Weddings By Grace
Shooting pictures of my beautiful floral work outside.
Tip 5 – Allowing the Floral Design Arrangement to Settle
A thing to bear in mind while capturing floral photographs is to allow floral design arrangements to take the desired form before photography. So, if you plan to use things from your refrigerator, you need to wait for some time so that the condensation level can be reduced. It will certainly enhance the quality of your flower arrangement photography.
Similarly, if you plan to use glass in your floral design arrangement, you must wait for some time. It will ensure that the glass can neutralize the temperature and clear photographs can be captured. It is a simple trick that will help reduce the level of moisture that is captured in the image.
While photographing flower arrangements, you must be patient and allow the arrangement to settle. This step can certainly help you enhance the overall aesthetics of your floral design. It is a remarkable tip for florists that can do wonders for their florist photography. You must surely keep it in mind while clicking photographs of your flower designs.
Tip 6 – Propping up Floral Design Works
A highly experienced florist photographer was asked – ‘what do you tip florists to elevate the beauty of their floral arrangement?’ They responded by highlighting the importance of propping up the floral design work.
By buying attractive props and integrating them into flower arrangement photography, you can heighten their charm. Although it may seem quite trivial, it can undoubtedly do wonders in the context of florist photography. You can use props to ensure that your floral designs reflect specific themes.
In the outdoor setting, you can consider using several types of props in your floral arrangement photography, such as wide wooden logs, tree stumps, etc. Similarly, you may also take a piece of wood and color it so that you can use it as a prop.
Tip 7 – Focusing on Improvisations
There are occasions when you can improvise while photographing flower arrangements. By doing so, you may be able to take their pictures from the best angle. You should be willing to experiment and improvise so that you can capture perfect shots of your floral designs.
If you do not have the required prop available, you can improvise the materials that are readily available to you. Thus, you will be able to focus on the flexibility aspect of florist photography. It is a simple trick that several florists rely upon to click the desired images.
By focusing on improvisations, the level of creativity in your flower arrangements can undoubtedly reach a new level. Furthermore, you will also be able to convey the intended message or story through your floral decoration.
Tip 8 – Take the help of Photographers
If you do not have time to take photographs of your flower arrangements, you can certainly consider reaching out to professional photographers. You may even consider hiring new and talented photographers who are willing to experiment with floral photography.
A wise choice is to collaborate with new photographers. Such an approach is undoubtedly a smart choice as it will be quite affordable. These individuals will suggest the right angles from where perfect floral arrangement photographs can be captured.
You also have the opportunity to share your perspectives with these photographers. Once they understand what kind of photographs you expect them to capture, they can share some amazing suggestions with you. By following their ideas and suggestions, the beauty of your floral arrangement can be elevated. @ Jessah Rose and @craig T. Adderley
Tip 9 – Shooting Videos of Floral Arrangements
In order to capture the beauty of your floral arrangements, you must surely consider shooting videos. You can basically shoot videos in the form of short clips. You can upload these videos on popular social networking sites so that you can showcase your top-notch floral designs to a wider audience. You can also take advantage of short video formats such as reels and shorts so that you can display your floral designs in the form of short clips. You can also create a slideshow that contains some of your top floral arrangement photographs.
While shooting videos, it is essential to keep in mind how you capture them. If you plan to take a video for Instagram, you must shoot it vertically. Similarly, if you wish to shoot a video for the Facebook platform, you must shoot it horizontally. By remembering these simple things, you can capture top-quality videos of your flower arrangements. Moreover, if you shoot videos, you can also capture screenshots of your designs if they showcase your floral designs in a flattering manner.
Complementing your floral arrangement photography with captivating videos is a smart move for any florist. The best thing is that you have the option to shoot videos of different durations to showcase the grace and allure of your flower arrangements.
Tip 10 – Using Repurpose Videos
You can repurpose your flower arrangement videos to ensure that they effectively convey a story or message to the audience. The use of repurposed videos can help you fuse shorter videos together in order to create a longer video.
There is also the option to make other kinds of arrangements for your videos, such as shortening them and capturing key moments. Such a method will help you generate and use repurposed videos that are suitable for diverse social media channels such as YouTube, Instagram, etc.
The use of repurposed videos in floristry is a must nowadays. You must make sure that these videos are captivating as well as engaging so that they can perfectly complement your floral arrangement photography. The good news is that several online tools are available that you can use to create the best-repurposed videos
TAG ON THE IG POST OF THE VIDEO FROM TCP IG.
Tip 11 – Utilizing Video Transitions
If you wish to capture the attention of maximum viewers, you must certainly use video transitions. It will create the perfect opportunity for you to showcase your creativity while capturing the beauty of your floral designs.
If you have limited experience when it comes to generating videos and using video transitions, you do not have to worry. Today, help is available in diverse forms in the online setting. Numerous tutorials are available online that you can refer to when working on video transitions. You can learn at your own pace and ensure that your flower arrangement photographs are complemented with top-notch videos.
There are a number of techniques that you might consider while developing the perfect videos of your floral designs. You can certainly utilize the zoom-in and zoom-out options. This will allow you to show your floral arrangement from diverse ranges. Thus, you can highlight the intricate nature of your floral arrangements.
Tip 12 – Creating a Portfolio
Competition in the floristry domain has reached new heights. If you wish your flower arrangement photography to stand out, you must certainly think about creating a portfolio. Yes, you heard it right! It will help you showcase your diverse floral design arrangements in a timely fashion.
While working on your florist photography, it is a must to develop a top portfolio. Moreover, you must ensure that the portfolio does justice to you as a florist. You can accumulate pictures of the best flower arrangements and develop a slideshow. It will help you showcase your versatility in floristry as well as florist photography.
While developing your portfolio, it is necessary to integrate diverse floral designs and arrangements. It can certainly help you display your talent and creativity in the floristry arena. Before creating a portfolio, you must definitely be able to understand how to photograph flower arrangements. It will act as the ultimate foundation that will strengthen your florist photography portfolio.
BOOK A DEMO to learn more about creating a floral arrangement with floral recipes worthy of photographing and building your portfolio.
Magnifying the Beauty of Floral Arrangements with Photography
Today, florists need to possess talent in the areas of floristry and photography. By capturing top-quality photographs of your floral design arrangements, you can certainly stand out from the crowd. The simple tips that have been shared with you can help you do justice to your talent as a florist.
By perfectly blending the photography tips with your florist design arrangements, you can showcase your creativity. After you have engaged in the hard work of arranging blooms, you must make sure to capture perfect flower arrangement photography. It is a crucial step that will help you display your prowess as a florist. You can adopt effective photography tricks so that the charm of your floral arrangements can be magnified.
Floral arrangement is an art that certainly requires effort, time, and creativity. Every florist wants their flower design arrangement to stand out for all the right reasons. If you wish your floral design to speak for itself, you must undoubtedly prioritize floral arrangement photography.
It will serve as the perfect element that can complement your talent and creativity in floristry. An extra tip for florists is that you must never be afraid to experiment. You will be pleasantly surprised to know that you can capture some of the best florist photographs while experimenting with photography.
